CMO (2-3 Yrs Experience)

Sun TV Network Limited
Applicants0
Posted2 days ago

Job Highlights

Experience2 - 3 Yrs
Salary2-10 LPA
LocationCoimbatore
Work ModelOnsite
RoleCMO
Openings1
EmploymentFull-Time
EducationB.A

Required Skills

Brand ManagementDigital MarketingMarket ResearchCampaign ManagementContent StrategySEO/SEMSocial Media MarketingBudget ManagementCommunication SkillsTeam LeadershipCreative ThinkingData AnalysisStrategic PlanningMedia Planning

Job Description

We are seeking a dynamic and creative Chief Marketing Officer (CMO) with 2-3 years of experience to lead our marketing initiatives in Coimbatore. This role is ideal for a B.Des graduate with a passion for media and a strategic vision for brand growth. You will be instrumental in shaping our brand's presence and driving engagement within the competitive TV and radio landscape.

Key Responsibilities:

Develop and execute comprehensive marketing strategies for our TV and Radio channels, aligning with overall business objectives.

Oversee brand management, ensuring consistent brand messaging and visual identity across all platforms.

Conduct market research and competitor analysis to identify new opportunities and target audiences.

Manage and optimize marketing budgets to maximize ROI.

Collaborate with content, sales, and programming teams to create impactful campaigns.

Lead digital marketing efforts, including social media, SEO, and content marketing.

Analyze marketing campaign performance and provide regular reports to senior management.

Drive audience engagement and subscription growth through innovative marketing approaches.

About Sun TV Network Limited

Sun TV Network Limited is one of India's largest media conglomerates, headquartered in Chennai, Tamil Nadu. Established in 1992, it has grown to become a dominant player in the television broadcasting industry, with a significant presence in South India. The company operates a wide array of television channels across various genres, including entertainment, news, music, and movies, catering to diverse regional audiences. Beyond television, Sun TV Network also has interests in radio, digital media, and film production, making it a comprehensive media and entertainment powerhouse.

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