Media Buying - 3-5 Yrs Experience

Info Edge (India) Ltd.
Applicants0
Posted11 days ago

Job Highlights

Experience3 - 5 Yrs
Salary7-11 LPA
LocationDelhi
Work ModelHybrid
RoleMedia Buying
Openings1
EmploymentPart-Time
EducationDiploma

Required Skills

Digital Media BuyingPPC AdvertisingCampaign ManagementBudget ManagementData AnalysisGoogle AdsFacebook AdsLinkedIn AdsPerformance MarketingROI OptimizationNegotiation SkillsCommunication SkillsProblem-SolvingAdaptabilityDiploma in Marketing or related field

Job Description

We are seeking a motivated and experienced Media Buyer with 3-5 years of experience to join our dynamic marketing team in Delhi. The ideal candidate will have a Diploma and a proven track record in developing and executing effective media buying strategies to drive user acquisition and brand awareness. This role is crucial for optimizing our advertising spend across various digital channels.

Key Responsibilities:

Develop and implement comprehensive media buying strategies across digital platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to achieve campaign objectives.

Manage and optimize ad campaigns, including budget allocation, bidding, targeting, and ad creative testing.

Analyze campaign performance data, generate reports, and provide actionable insights to improve ROI.

Stay updated with the latest trends and best practices in digital media buying and advertising technologies.

Collaborate with content creators, designers, and marketing teams to ensure campaign alignment and effectiveness.

Negotiate with media vendors and platforms to secure favorable rates and placements.

About Info Edge (India) Ltd.

Info Edge (India) Ltd., operating primarily through its portals Naukri.com, 99acres.com, Jeevansathi.com, and Shiksha.com, is a leading internet company in India. Founded in 1995, it has grown to become a dominant player in online recruitment, real estate, matrimonial, and education services. The company aims to help people fulfill their life's needs by providing a platform that connects them with opportunities and solutions.

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