Content Marketing Manager Job Opportunity - E-Learning / EdTech (0-2 Yrs)
Manipal UniversityJob Highlights
Required Skills
Job Description
Role Summary:
We are seeking a motivated and detail-oriented Content Marketing Manager with a strong understanding of pharmaceutical sciences to join our dynamic E-Learning/EdTech team. This role is ideal for an individual with 0-2 years of experience looking to leverage their M.Pharma background to create engaging and informative content that drives student acquisition and retention. You will be instrumental in shaping our content strategy and communicating the value of our educational offerings to aspiring pharmaceutical professionals and other learners.
Key Responsibilities:
- Develop and implement content marketing strategies aligned with our E-Learning/EdTech platform's goals, with a focus on pharmaceutical and allied science courses.
- Create high-quality, engaging, and SEO-optimized content, including blog posts, articles, website copy, social media updates, email newsletters, and video scripts, leveraging your M.Pharma knowledge.
- Translate complex scientific concepts into easily understandable and compelling content for diverse audiences.
- Conduct keyword research and competitor analysis to identify content opportunities and trends in the EdTech and pharmaceutical education space.
- Collaborate with subject matter experts, instructional designers, and marketing teams to ensure content accuracy and effectiveness.
- Manage content calendars and ensure timely delivery of all content assets.
- Analyze content performance metrics and make data-driven recommendations for improvement.
- Stay updated with the latest trends in digital marketing, E-Learning, and pharmaceutical education.
About Manipal University
Manipal University, now a deemed-to-be university, is a globally recognized institution founded in 1953. It is part of the Manipal Education & Medical Group, a leading education services provider in India. The university offers a wide spectrum of programs across various disciplines, with a strong emphasis on health sciences, engineering, management, and humanities. It is renowned for its innovative teaching methodologies, research excellence, and commitment to student success, attracting students and faculty from around the world.
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