Employer / Employee Branding - Retail Sector (1-3 Yrs)

Role Summary:
We are seeking a motivated and creative Employer / Employee Branding Specialist with 1-3 years of experience to join our team in Mumbai. This role will be instrumental in shaping and enhancing our employer value proposition and fostering a positive employee experience within the fast-paced retail sector. The ideal candidate will have a strong understanding of branding principles and a Master's degree in Commerce (M.Com).

Key Responsibilities:
- Assist in developing and executing employer branding strategies to attract and retain top talent.
- Create compelling content for various platforms (social media, careers page, internal communications) that highlights our company culture and employee success stories.
- Conduct market research to understand talent trends and competitor employer branding initiatives.
- Support the implementation of employee engagement programs and initiatives.
- Measure the effectiveness of branding campaigns and provide regular reports.
- Collaborate with HR, Marketing, and other departments to ensure consistent messaging.
- Manage and update the company's careers portal and social media profiles.
- Organize and participate in recruitment events and career fairs.