Market Research & Insights - Other - Ludhiana
Wipro LimitedJob Highlights
Required Skills
Job Description
Role Summary:
We are seeking a motivated and analytical Market Research & Insights professional with 2-4 years of experience to join our team in Ludhiana. The ideal candidate will be responsible for conducting comprehensive market research, analyzing data, and generating actionable insights to support strategic business decisions within the BPO/Call Centre industry. This role requires a strong understanding of market dynamics, customer behavior, and competitive landscapes.
Key Responsibilities:
- Design and execute market research studies, including surveys, focus groups, and competitor analysis.
- Collect, clean, and analyze quantitative and qualitative data from various sources.
- Identify market trends, opportunities, and potential risks.
- Develop compelling reports and presentations to communicate research findings and recommendations to stakeholders.
- Monitor and analyze industry performance, customer satisfaction, and market share.
- Collaborate with internal teams to translate insights into business strategies and operational improvements.
- Stay updated on the latest market research methodologies and tools.
About Wipro Limited
Wipro Limited is a leading global information technology, consulting, and business process services company. Founded in 1945 by Mohamed Premji, Wipro started as a manufacturer of vegetable oils and later diversified into IT and business services. Today, Wipro is a multinational corporation headquartered in Bengaluru, India, serving clients in over 170 countries. The company is known for its expertise in digital strategy, cloud computing, cybersecurity, and digital transformation, helping businesses across various industries to innovate and grow.
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