Marketing Consultant (2-4 Yrs) for M.Des Graduates

Reliance Industries Limited
Applicants0
Posted10 days ago

Job Highlights

Experience2 - 4 Yrs
Salary6-11 LPA
LocationLucknow
Work ModelHybrid
RoleMarketing Consultant
Openings2
EmploymentContract
EducationB.Ed

Required Skills

Market ResearchMarketing StrategyBrand ManagementDigital MarketingContent CreationProduct MarketingDesign ThinkingCommunication SkillsAnalytical SkillsTeam CollaborationProject ManagementAdaptability

Job Description

We are seeking a dynamic and creative Marketing Consultant with 2-4 years of experience, preferably with a Master's degree in Design (M.Des), to join our team. The role involves developing and executing innovative marketing strategies within the petrochemical and plastics industry. You will play a crucial role in understanding market trends, consumer behavior, and translating design thinking into effective marketing campaigns.

Key Responsibilities:

Develop and implement comprehensive marketing plans and strategies for petrochemical and plastic products.

Conduct market research and analysis to identify opportunities, target audiences, and competitive landscapes.

Leverage design thinking principles to create compelling marketing collateral, campaigns, and product positioning.

Collaborate with product development, sales, and R&D teams to ensure alignment of marketing efforts with business objectives.

Manage digital marketing channels, including social media, content marketing, and SEO/SEM, to enhance brand visibility.

Measure and report on the performance of marketing campaigns, analyzing key metrics and making data-driven adjustments.

Stay abreast of industry trends, emerging technologies, and best practices in marketing and design.

About Reliance Industries Limited

Reliance Industries Limited (RIL) is an Indian multinational conglomerate headquartered in Mumbai, Maharashtra. It is the largest private sector company in India and a Fortune Global 500 company. RIL's business spans across energy, petrochemicals, natural gas, retail, telecommunications, and mass media. In the petrochemical sector, RIL is a leading producer of polymers, polyesters, and other petrochemical products, serving a wide range of industries including packaging, textiles, and automotive. The company has a strong focus on innovation and sustainability in its operations.

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