PPC Engineer - Emerging Technologies (Noida)

Infosys Limited
Applicants0
Posted12 days ago

Job Highlights

Experience0 - 1 Yrs
Salary1-9 LPA
LocationNoida
Work ModelHybrid
RolePPC Engineer
Openings1
EmploymentFull-Time
EducationMCA

Required Skills

Google AdsMicrosoft AdvertisingKeyword ResearchCampaign ManagementData AnalysisA/B TestingPerformance MarketingDigital Marketing FundamentalsCommunication SkillsProblem-SolvingAnalytical ThinkingB.Sc Degree

Job Description

We are seeking a motivated and analytical PPC Engineer with 0-1 years of experience to join our dynamic Emerging Technologies team in Noida. This role is ideal for a recent B.Sc graduate eager to kickstart a career in performance marketing within a leading global IT services company. You will be responsible for managing and optimizing paid advertising campaigns across various platforms to drive measurable results.

Key Responsibilities:
- Assist in the creation, management, and optimization of PPC campaigns on platforms like Google Ads, Bing Ads, and social media advertising.
- Conduct keyword research and analysis to identify new opportunities and improve campaign targeting.
- Monitor campaign performance, analyze data, and generate reports to identify trends and insights.
- A/B test ad copy, landing pages, and targeting strategies to improve conversion rates.
- Collaborate with marketing and content teams to ensure alignment with overall campaign goals.
- Stay updated with the latest trends and best practices in PPC advertising and emerging technologies.

About Infosys Limited

Infosys is a global leader in next-generation digital services and consulting. We enable clients in over 56 countries to navigate their digital transformation. We partner with them to conceptualize, design, build, operate, and manage the integration of digital technology solutions across the enterprise. Our expertise spans a broad range of technologies and domains, including artificial intelligence, big data analytics, cloud computing, cybersecurity, and more, helping businesses thrive in the digital era.

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