Advertising Management - Graduation Not Required Professionals (3-4 Yrs)

Role Summary: We are seeking a dynamic and results-oriented Advertising Management professional with 3-4 years of experience to join our growing team in Thiruvananthapuram. This role is ideal for individuals with a strong understanding of advertising principles and a proven ability to manage campaigns, irrespective of formal graduation. You will play a key role in developing and executing advertising strategies to enhance brand visibility and drive customer acquisition for our insurance products.

Key Responsibilities:
- Assist in the development and implementation of advertising strategies across various channels (digital, print, OOH).
- Manage day-to-day campaign activities, including content creation, media buying coordination, and performance tracking.
- Monitor advertising budgets and ensure efficient allocation of resources.
- Analyze campaign performance data and provide insights for optimization.
- Collaborate with internal teams (marketing, sales, product) to ensure cohesive messaging.
- Stay updated on industry trends and competitor activities to identify new advertising opportunities.
- Support in managing relationships with external advertising agencies and vendors.
- Contribute to creative brief development and review ad creatives for brand consistency and effectiveness.
- Execute advertising initiatives that align with business objectives and target audience.