Advertising Management Job Opportunity - Leather
HidesignJob Highlights
Required Skills
Job Description
Role Summary: We are seeking a highly analytical and strategically minded Advertising Management professional with a Doctorate/PhD to join our team in Jaipur. This role involves developing, implementing, and optimizing advertising campaigns to enhance brand visibility and drive sales for our luxury leather products within the Indian market. You will leverage your advanced research and analytical skills to provide insights and strategic direction.
Key Responsibilities:
- Conduct in-depth market research and competitive analysis to identify advertising opportunities and threats within the Indian leather luxury segment.
- Develop and execute comprehensive advertising strategies across various channels, including digital, print, and OOH, aligning with brand objectives and target audience insights.
- Analyze campaign performance data using advanced statistical methods, generating actionable insights and reports for senior management.
- Manage advertising budgets effectively, ensuring optimal allocation of resources for maximum ROI.
- Collaborate with creative teams, agencies, and media partners to ensure brand consistency and campaign effectiveness.
- Stay abreast of the latest trends in advertising, consumer behavior, and the luxury leather market to inform strategic decision-making.
- Contribute to brand positioning and messaging strategies based on academic research and market understanding.
About Hidesign
Hidesign is a leading Indian luxury leather goods brand, founded in Pondicherry in 1978 by Dilip Kapur. With a strong commitment to craftsmanship and sustainable practices, Hidesign has established itself as a prominent player in the global leather industry. The company specializes in designing and manufacturing high-quality handbags, wallets, belts, and accessories, all made from premium full-grain leathers. Hidesign is known for its unique designs, blend of traditional Indian aesthetics with contemporary styles, and its ethical sourcing of materials.
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