Direct Marketing Job Opportunity - Pulp & Paper
Andhra Paper Mills LimitedJob Highlights
Required Skills
Job Description
We are seeking a motivated and enthusiastic Direct Marketing Executive to join our growing team in Pune. This role is ideal for a recent graduate with a B.A. degree and 1-2 years of experience looking to build a career in the dynamic pulp and paper industry. You will be instrumental in developing and executing targeted direct marketing campaigns to reach potential clients and drive business growth.
Key Responsibilities:
- Assist in the planning and execution of direct marketing campaigns across various channels (email, direct mail, telemarketing).
- Develop engaging marketing collateral and content tailored for specific customer segments.
- Conduct market research to identify new leads and understand customer needs.
- Analyze campaign performance data and provide actionable insights for improvement.
- Coordinate with sales and other departments to ensure seamless campaign execution.
- Manage customer databases and ensure data accuracy.
- Support the development of promotional offers and materials.
About Andhra Paper Mills Limited
Andhra Paper Mills Limited, established in 1964, is one of India's leading integrated paper manufacturers. Headquartered in Rajahmundry, Andhra Pradesh, the company is a flagship entity of the Murugappa Group. With a rich legacy of over five decades, Andhra Paper is committed to sustainable practices and producing high-quality paper products for diverse sectors including writing, printing, and packaging. The company operates state-of-the-art manufacturing facilities and focuses on innovation and environmental responsibility.
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