Advertising Management for B.Tech/B.E. Graduates (3-5 Yrs)
Procam InternationalJob Highlights
Required Skills
Job Description
Role Summary:
We are seeking a dynamic and experienced Advertising Management professional with a B.Tech/B.E. background to join our team in Indore. The ideal candidate will have 3-5 years of experience in developing and executing impactful advertising strategies for sporting events and campaigns. You will play a crucial role in enhancing brand visibility, audience engagement, and sponsor acquisition through innovative advertising initiatives.
Key Responsibilities:
- Develop and implement comprehensive advertising strategies aligned with company objectives and specific event requirements.
- Manage advertising budgets, ensuring optimal allocation of resources for maximum ROI.
- Oversee the creation and execution of advertising campaigns across various media channels, including digital, print, outdoor, and broadcast.
- Collaborate with creative teams, agencies, and media partners to develop compelling advertising content and placements.
- Analyze campaign performance data, track key metrics, and provide regular reports on effectiveness and areas for improvement.
- Identify emerging advertising trends and technologies to maintain a competitive edge.
- Work closely with the marketing and sponsorship teams to ensure cohesive brand messaging and to support sponsor fulfillment requirements.
- Conduct market research to understand target audience preferences and competitor advertising activities.
About Procam International
Procam International is a pioneer in sports management and marketing in India, established in 1988. They are renowned for conceptualizing, developing, and executing large-scale sporting events across various disciplines including running, cycling, and golf. Procam has been instrumental in popularizing distance running in India through events like the Tata Mumbai Marathon, Delhi Half Marathon, and Tata Consultancy Services World 10K Bengaluru. Their expertise extends to athlete representation, sports consulting, and event sponsorship management, making them a significant player in the Indian sports and leisure industry.
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