Copywriter - Education / Training Sector (2-3 Yrs)

We are looking for a talented and creative Copywriter with 2-3 years of experience and a B.Pharma background to join our dynamic team in Ludhiana. The ideal candidate will be responsible for creating compelling and engaging content that resonates with students, parents, and educators, driving brand awareness and user acquisition for our innovative educational platforms. Your pharmaceutical knowledge will be an asset in crafting content related to science and health-focused educational programs.

Key Responsibilities:
- Develop clear, concise, and persuasive copy for website, landing pages, social media, email campaigns, brochures, and other marketing materials.
- Craft engaging narratives that explain complex educational concepts and benefits in an accessible manner.
- Collaborate with the marketing, product, and design teams to ensure brand consistency and effective messaging.
- Conduct thorough research on educational trends, competitor activities, and target audience preferences.
- Adapt writing style and tone to suit different platforms and audience segments.
- Proofread and edit copy to ensure accuracy, grammar, and spelling.
- Contribute to content strategy and brainstorming sessions.
- Leverage understanding of scientific/medical subjects (from B.Pharma) to create specialized content for relevant programs.