Affiliate Marketing Specialist - Government / Public Administration Sector

National Payments Corporation of India (NPCI)
Applicants0
Postedabout 1 month ago

Job Highlights

Experience1 - 2 Yrs
Salary1-10 LPA
LocationCoimbatore
Work ModelHybrid
RoleAffiliate Marketing
Openings1
EmploymentFreelance
EducationMBBS

Required Skills

Affiliate Marketing Platforms (e.g., Commission Junction, Impact Radius)Digital Marketing StrategyData Analysis & ReportingSEO/SEM FundamentalsContent Creation & OptimizationRelationship ManagementLegal & Regulatory Compliance (especially concerning government initiatives)Communication Skills (Verbal & Written)Problem-SolvingMicrosoft Excel/Google SheetsUnderstanding of LLM principles and their application in policy interpretation and marketing

Job Description

Role Summary:
We are seeking a motivated Affiliate Marketing Specialist with 1-2 years of experience and a strong educational background in LLM to join our team in Coimbatore. This role will focus on developing and executing affiliate marketing strategies to promote NPCI's initiatives and services within the government and public administration sector. The ideal candidate will leverage their understanding of legal frameworks and digital marketing to build and manage a network of affiliates, drive traffic, and achieve campaign objectives.

Key Responsibilities:
- Develop and implement affiliate marketing campaigns aligned with NPCI's public administration goals.
- Identify, recruit, and onboard new affiliates, ensuring compliance with legal and ethical standards.
- Manage affiliate relationships, providing support and performance feedback.
- Monitor campaign performance, analyze data, and provide regular reports on key metrics such as conversions, ROI, and traffic.
- Collaborate with legal and compliance teams to ensure all marketing activities adhere to relevant regulations and policies.
- Conduct market research to identify new affiliate opportunities and trends within the government and public administration space.
- Optimize affiliate programs for maximum reach and effectiveness, ensuring brand integrity.
- Utilize understanding of LLM principles to interpret policy documents and ensure compliant marketing messaging.

About National Payments Corporation of India (NPCI)

The National Payments Corporation of India (NPCI) was incorporated as an umbrella organization for operating retail payments and settlement systems in India. It is promoted by the Reserve Bank of India (RBI) and Indian Banks' Association (IBA). NPCI aims to create a robust, scalable, and interoperable payment ecosystem in India. It has been instrumental in developing and launching several innovative payment products and services like RuPay, UPI, IMPS, AePS, and FASTag, revolutionizing digital payments in the country and fostering financial inclusion.

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