Brand Manager

Role Summary:
We are seeking a dynamic and experienced Brand Manager to lead and execute brand strategies for our consumer electronics and appliances portfolio in the Indian market. The ideal candidate will be responsible for enhancing brand visibility, driving market share, and ensuring consistent brand messaging across all touchpoints.

Key Responsibilities:
- Develop and implement comprehensive brand strategies aligned with business objectives.
- Conduct market research and competitive analysis to identify opportunities and challenges.
- Manage the brand's P&L, including budget allocation and performance tracking.
- Oversee advertising, promotion, and PR campaigns to enhance brand awareness and equity.
- Collaborate with product development, sales, and marketing teams to ensure integrated brand execution.
- Monitor brand performance metrics and provide regular reports to senior management.
- Manage agency relationships for creative, media, and digital marketing.
- Ensure consistent brand messaging and visual identity across all marketing materials and channels.