Career Opportunity: Category Manager (3-5 Yrs)

upGrad
Applicants0
Postedabout 2 months ago

Job Highlights

Experience3 - 5 Yrs
Salary2-9 LPA
LocationBangalore
Work ModelHybrid
RoleCategory Manager
Openings3
EmploymentPart-Time
EducationB.Tech/B.E.

Required Skills

Category ManagementProduct ManagementMarket ResearchData AnalysisStrategic PlanningStakeholder ManagementE-learning / EdTech Industry KnowledgeProject ManagementCommunication SkillsNegotiation SkillsProblem-SolvingBBA/BBM Degree

Job Description

Role Summary:
We are seeking a dynamic and results-oriented Category Manager with 3-5 years of experience to join our growing team in Bangalore. The ideal candidate will be responsible for managing and optimizing a specific category within our e-learning platform, driving growth, and ensuring a superior user experience. This role requires a strong understanding of the EdTech market, excellent analytical skills, and a strategic approach to product and content management.

Key Responsibilities:

- Develop and execute category strategies to achieve business objectives, including revenue growth, user acquisition, and customer satisfaction.
- Conduct market research and competitor analysis to identify trends, opportunities, and potential threats within the assigned category.
- Manage the end-to-end lifecycle of products/courses within the category, from ideation and development to launch and performance monitoring.
- Collaborate with content creators, university partners, and marketing teams to ensure high-quality course offerings and effective promotional campaigns.
- Analyze category performance data, identify key insights, and implement data-driven improvements to optimize offerings and user engagement.
- Oversee pricing strategies, promotions, and product positioning to maximize market share and profitability.
- Build and maintain strong relationships with stakeholders, including internal teams, external partners, and customers.
- Monitor industry best practices and emerging technologies to continuously innovate and enhance the category offering.

About upGrad

upGrad is India's largest online higher education company, founded in 2015. The company aims to help individuals in their professional journey by offering online courses, degrees, and certifications in collaboration with top universities. They cater to working professionals and students looking to upskill or reskill in areas like technology, management, and healthcare. upGrad has established a significant presence in the Indian EdTech market and is recognized for its comprehensive learning experience and career support.

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