Career Opportunity: Social Media Consultant (3-4 Yrs)
Blue Dart Express Ltd.Job Highlights
Required Skills
Job Description
Role Summary:
We are seeking a dynamic and creative Social Media Consultant with 3-4 years of experience to join our team in Surat. The ideal candidate will be responsible for developing and implementing social media strategies to enhance our brand presence, engage our target audience, and drive business objectives within the courier and logistics sector. A Bachelor of Arts degree is required for this role.
Key Responsibilities:
- Develop and execute comprehensive social media strategies aligned with business goals for our courier and logistics services.
- Manage and oversee all social media accounts (e.g., LinkedIn, Twitter, Facebook, Instagram) to increase brand awareness and engagement.
- Create, curate, and schedule engaging content (text, images, video) tailored to different platforms and audience segments.
- Monitor social media trends, tools, and applications and effectively apply that knowledge.
- Analyze social media data and generate reports on campaign performance, audience insights, and ROI.
- Engage with followers, respond to queries, and manage online community discussions in a professional and timely manner.
- Collaborate with marketing, sales, and operations teams to ensure consistent brand messaging and integrated campaign execution.
- Identify and manage influencer collaborations and partnerships to amplify reach.
- Stay updated with the latest social media best practices, technologies, and algorithm changes.
About Blue Dart Express Ltd.
Blue Dart Express Ltd. is a leading express air and integrated transportation, distribution, and logistics company in India. Established in 1983, it is a part of the DHL Group, a global leader in the logistics industry. Blue Dart offers a wide range of services including domestic and international express delivery, supply chain solutions, and e-commerce logistics. The company is known for its extensive network, advanced technology, and commitment to customer service, serving millions of customers across India.
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