Competition Risk Analyst - Furniture & Furnishing

Role Summary: The Competition Risk Analyst will be responsible for monitoring and analyzing the competitive landscape within the Indian furniture and furnishing industry, with a specific focus on identifying potential risks and opportunities for Pepperfry. This role is crucial for strategic decision-making and maintaining market leadership.

Key Responsibilities:

Monitor and analyze competitor activities, including pricing strategies, product launches, marketing campaigns, and expansion plans.

Identify emerging trends and disruptive threats within the online and offline furniture and furnishing market in India.

Conduct market research and competitive intelligence gathering using various tools and methodologies.

Assess the potential impact of competitor actions on Pepperfry's market share, revenue, and brand reputation.

Develop and present regular reports and actionable insights to senior management on competitive risks and opportunities.

Collaborate with internal teams (e.g., Marketing, Product, Sales) to develop and implement counter-strategies.

Track regulatory changes and economic factors that could influence the competitive environment.