Content Designer / Strategist

Infosys Limited
Applicants0
Posted18 days ago

Job Highlights

Experience0 - 4 Yrs
SalaryUndisclosed
LocationThane
Work ModelRemote
RoleContent Designer / Strategist
Openings2
EmploymentInternship
EducationMBA/PGDM

Required Skills

Content StrategyContent DesignUX WritingInformation ArchitectureSEOCopywritingEditing and ProofreadingUser ResearchData AnalysisCommunication SkillsCollaborationProject ManagementDigital MarketingStorytelling

Job Description

Role Summary:
We are seeking a creative and strategic Content Designer/Strategist to join our dynamic team. You will be responsible for crafting compelling narratives and user-centric content across various digital platforms, ensuring consistency in brand voice and driving engagement. This role requires a blend of creative writing, strategic thinking, and a deep understanding of user experience.

Key Responsibilities:

  1. Develop and implement content strategies that align with business goals and user needs.
  2. Create high-quality, engaging, and SEO-optimized content for websites, blogs, social media, marketing collateral, and other digital channels.
  3. Collaborate with UX/UI designers, product managers, and marketing teams to ensure content is integrated seamlessly into product design and user journeys.
  4. Define and maintain brand voice, tone, and style guidelines for all content.
  5. Conduct content audits, competitive analysis, and user research to identify opportunities for improvement.
  6. Measure and report on content performance, using data to inform future content decisions.
  7. Stay up-to-date with industry trends and best practices in content strategy and digital marketing.

About Infosys Limited

Infosys is a global leader in next-generation digital services and consulting, headquartered in Bengaluru, India. Founded in 1981, Infosys has grown to become one of the largest IT services companies in the world. It empowers clients in over 56 countries to navigate their digital transformation journeys. The company offers a comprehensive portfolio of services, including digital and business-critical solutions, and leverages its expertise in AI, cloud, data analytics, and more to help clients reimagine their businesses.

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