Content & Editorial Specialist - Food Division

Role Summary:
We are seeking a creative and detail-oriented Content & Editorial Specialist to join our dynamic marketing team within the Food Division. This role will be instrumental in developing compelling and accurate content across various platforms to enhance our brand presence and engage our target audience in the Indian market. You will be responsible for crafting narratives that highlight our product innovation, brand stories, and commitment to quality.

Key Responsibilities:

1. Develop and execute content strategies for our food brands, aligning with marketing objectives and brand guidelines.
2. Create engaging and informative content for digital channels, including website copy, social media posts, blog articles, and email newsletters.
3. Write and edit marketing collateral, product descriptions, press releases, and internal communications with a focus on clarity, accuracy, and brand voice.
4. Collaborate with product development, marketing, and design teams to ensure content is aligned with product launches and campaigns.
5. Conduct market research to identify content trends, consumer insights, and competitive landscape within the Indian food industry.
6. Ensure all content adheres to legal and regulatory requirements for food products in India.
7. Manage content calendars and maintain a consistent publishing schedule.