Content Strategist - Employer Branding

We are seeking a creative and strategic Content Strategist to lead our employer branding initiatives. This role will be instrumental in shaping our company's narrative as an employer of choice, attracting top talent, and fostering a strong internal culture. You will be responsible for developing and executing a comprehensive content strategy that showcases our unique work environment, values, and employee success stories.

Key Responsibilities:

• Develop and implement a holistic employer branding content strategy aligned with company goals.
• Create engaging content (blog posts, social media updates, videos, testimonials, career pages) that highlights our company culture, values, and employee experiences.
• Collaborate with HR, marketing, and leadership teams to identify key messaging and target audiences.
• Manage the employer branding content calendar and ensure timely delivery of all content assets.
• Analyze content performance metrics and optimize strategies for maximum impact.
• Stay updated on industry trends and best practices in employer branding and content marketing.