Role Summary: The Customer Advocacy Manager will be responsible for building and nurturing strong relationships with Tata Power's customers, transforming satisfied customers into vocal advocates. This role involves understanding customer needs, gathering feedback, and leveraging customer success stories to enhance brand reputation and drive business growth within the Indian market.

Key Responsibilities:

• Develop and execute a comprehensive customer advocacy program.
• Identify and recruit satisfied customers to participate in advocacy initiatives (e.g., case studies, testimonials, reviews).
• Engage with customers to gather insights, feedback, and success stories.
• Collaborate with marketing, sales, and customer success teams to align advocacy efforts with business objectives.
• Create compelling content that highlights customer success and value.
• Manage and nurture relationships with key customer advocates.
• Track and measure the impact of customer advocacy programs on brand awareness and lead generation.
• Stay updated on industry trends and best practices in customer advocacy.