eCommerce Manager

Role Summary:
We are seeking an experienced and dynamic eCommerce Manager to drive our online sales strategy and execution. The ideal candidate will be responsible for optimizing our e-commerce platform, managing digital marketing campaigns, and enhancing the overall customer online experience to achieve sales targets. This role is crucial for expanding our reach and revenue within the rapidly growing Indian market.

Key Responsibilities:
- Develop and implement a comprehensive e-commerce strategy to drive online sales and customer acquisition.
- Manage and optimize the company's e-commerce website, ensuring a seamless user experience and high conversion rates.
- Plan, execute, and analyze digital marketing campaigns across various channels (SEO, SEM, social media, email marketing, affiliate marketing).
- Monitor and report on key e-commerce metrics, including traffic, conversion rates, average order value, and customer lifetime value.
- Collaborate with product, marketing, and sales teams to ensure alignment with overall business objectives.
- Identify new market opportunities and trends to expand our online presence and product offerings.
- Manage online inventory, pricing, and promotional activities.
- Conduct competitor analysis to identify best practices and areas for improvement.
- Oversee customer service for online channels, ensuring prompt resolution of inquiries and issues.
- Stay updated with the latest e-commerce technologies and best practices.