eCommerce Manager
Fabindia Overseas Pvt. Ltd.Job Highlights
Required Skills
Job Description
We are seeking a creative and results-oriented eCommerce Manager to join our growing team in Nagpur. As an eCommerce Manager, you will be instrumental in driving our online sales strategy, enhancing customer experience, and managing all aspects of our digital storefront. This role is ideal for a B.Des graduate with 2-4 years of experience in eCommerce, looking to make a significant impact in the Indian textile and apparel sector.
Key Responsibilities:
Develop and execute a comprehensive eCommerce strategy to achieve sales targets and market share growth.
Manage the day-to-day operations of our online store, including product listings, inventory management, and order fulfillment processes.
Collaborate with the design and marketing teams to create visually appealing product pages, engaging content, and effective promotional campaigns.
Analyze website traffic, sales data, and customer behavior to identify trends, opportunities, and areas for improvement.
Optimize the user journey and conversion rates through A/B testing, website enhancements, and personalized customer experiences.
Oversee digital marketing initiatives, including SEO, SEM, social media marketing, and email marketing, to drive traffic and conversions.
Ensure a seamless and positive customer experience across all digital touchpoints, from browsing to post-purchase support.
Stay abreast of the latest eCommerce trends, technologies, and best practices in the Indian market.
About Fabindia Overseas Pvt. Ltd.
Fabindia is a unique Indian retail chain that connects over 50,000 artisans and craftspeople across India with modern Indian consumers. Established in 1960 by John Bissell, an American working with the Ford Foundation, Fabindia began by exporting Indian textiles. Over the decades, it has evolved into a prominent retailer of hand-woven and hand-crafted products, including apparel, home furnishings, and organic food. The company is committed to preserving traditional Indian crafts and empowering rural artisans. Fabindia operates over 300 stores across India and has a growing online presence, making traditional Indian aesthetics accessible to a global audience.
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