Head - Digital Marketing - Oil & Gas (0-1 Yrs Exp)
Indian Oil Corporation LimitedJob Highlights
Required Skills
Job Description
Role Summary:
We are seeking a highly motivated and enthusiastic individual with a B.Pharma background to join our team as Head - Digital Marketing. This entry-level role is designed for a recent graduate eager to learn and contribute to the digital marketing efforts of a leading Oil & Gas company. The successful candidate will support the development and execution of digital marketing strategies to enhance brand visibility and engagement. This is an excellent opportunity to gain hands-on experience in a dynamic industry.
Key Responsibilities:
- Assist in the creation and scheduling of social media content across various platforms.
- Support the execution of email marketing campaigns, including content drafting and performance tracking.
- Conduct market research to identify emerging digital marketing trends and competitor activities.
- Help in analyzing website traffic and user behavior using tools like Google Analytics.
- Contribute to the development of digital advertising campaigns (e.g., Google Ads, social media ads).
- Support the management of the company's website content and updates.
- Collaborate with internal teams to ensure consistent brand messaging across all digital channels.
- Assist in reporting on digital marketing campaign performance and providing insights for improvement.
- Learn and apply SEO/SEM best practices to improve online visibility.
About Indian Oil Corporation Limited
Indian Oil Corporation Limited (IndianOil) is a large Indian multinational conglomerate company headquartered in New Delhi, India. It is a public sector undertaking (PSU) and the largest commercial enterprise in India, and the country's second-largest employer. IndianOil's business spans the entire hydrocarbon value chain, from refining and pipeline transportation to marketing of petroleum products and exploration of oil and gas. It is a major player in India's energy sector, contributing significantly to the nation's economic growth and energy security. The company has a vast network of refineries, pipelines, and marketing terminals across India, ensuring the availability of essential petroleum products nationwide.
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