Head - Marketing
PentagramJob Highlights
Required Skills
Job Description
Role Summary:
We are seeking a dynamic and experienced Head of Marketing to lead our marketing efforts for a growing design startup. This role will be responsible for developing and executing comprehensive marketing strategies to enhance brand awareness, drive lead generation, and support business growth. You will be instrumental in shaping our brand narrative and connecting with our target audience in the design and creative industries.
Key Responsibilities:
- Develop and implement innovative marketing strategies aligned with the company's vision and growth objectives.
- Oversee all marketing channels, including digital marketing (SEO, SEM, social media, email), content marketing, PR, and events.
- Define and manage the marketing budget, ensuring optimal allocation of resources.
- Lead and mentor the marketing team, fostering a collaborative and high-performing environment.
- Analyze market trends, competitor activities, and customer insights to identify new opportunities.
- Measure and report on the performance of marketing campaigns, making data-driven adjustments.
- Build and maintain strong relationships with media, influencers, and industry partners.
- Ensure brand consistency across all touchpoints and communications.
About Pentagram
Pentagram is a multidisciplinary design studio. It was founded in London in 1972 by Alan Fletcher, Colin Forbes, Theo Crosby, Ken Grange and Mervyn Kurlansky. The firm is known for its distinctive approach to design, working across graphic design, product design, branding, and digital media. Pentagram has offices in London, New York, Berlin, Austin, and Singapore.
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