Hiring for Email Marketing at Guwahati (2-4 Yrs)

We are seeking a dynamic and results-oriented Email Marketing Specialist with 2-4 years of experience to join our growing team in Guwahati. This role is perfect for individuals who are passionate about crafting compelling email campaigns and driving customer engagement within the industrial equipment and machinery sector. A post-graduation degree is not mandatory; we value practical experience and a proven ability to deliver results.

Key Responsibilities:

Develop and execute comprehensive email marketing campaigns to promote our industrial equipment and machinery solutions.

Segment email lists and craft targeted content for different customer segments.

Design and write engaging email copy, subject lines, and calls-to-action.

Manage email automation workflows and nurture leads through the sales funnel.

Monitor campaign performance, analyze data, and provide regular reports on key metrics such as open rates, click-through rates, and conversions.

A/B test different elements of email campaigns to optimize performance.

Ensure compliance with email marketing regulations and best practices.

Collaborate with the sales and marketing teams to align email strategies with overall business goals.