Hiring: User Researcher | Lucknow | 3-4 Yrs

We are seeking a motivated and analytical User Researcher with 3-4 years of experience to join our growing team in Lucknow. As a User Researcher, you will be instrumental in understanding user needs, behaviors, and motivations within the Indian television and radio landscape. You will translate research findings into actionable insights that will shape our product development and content strategies, ensuring we deliver engaging and relevant experiences to our audience. This role is ideal for a B.Tech/B.E. graduate with a passion for understanding people and a solid foundation in research methodologies.

Key Responsibilities:

Plan, design, and conduct user research studies using a variety of qualitative and quantitative methods, including user interviews, surveys, usability testing, and contextual inquiries.

Identify and recruit appropriate user participants for research studies, ensuring representation across diverse demographics within the Indian market.

Analyze research data to identify user needs, pain points, and behaviors related to TV and radio consumption and content preferences.

Synthesize research findings into clear, concise, and actionable insights and present them effectively to product managers, designers, content creators, and other stakeholders.

Collaborate closely with cross-functional teams to define research objectives and integrate user insights into the product development lifecycle.

Stay abreast of industry trends, emerging technologies, and best practices in user research, particularly within the media and entertainment sector in India.

Contribute to the development and refinement of research methodologies and tools.