Join our team as Creative / Art Director (2-3 Yrs)
Kerala Electrical and Allied Engineering Company Ltd. (KEL)Job Highlights
Required Skills
Job Description
We are seeking a talented and innovative Creative / Art Director with 2-3 years of experience to join our dynamic team in Kochi. This role is crucial in shaping the visual identity and creative output of our company, particularly for marketing, branding, and internal communication initiatives. The ideal candidate will possess a Master's degree and a strong portfolio demonstrating a keen eye for design, conceptual thinking, and the ability to translate complex ideas into compelling visual narratives. You will work closely with marketing, product development, and management teams to ensure all visual materials align with our brand strategy and objectives within the manufacturing and production sector.
Key Responsibilities:
* Conceptualize and develop creative strategies for branding, advertising campaigns, and marketing collateral.
* Oversee the design and execution of visual assets, including brochures, presentations, website graphics, social media content, and internal communications.
* Lead and mentor junior design staff, providing clear direction and constructive feedback.
* Collaborate with cross-functional teams to understand project requirements and deliver high-quality creative solutions.
* Ensure consistency in brand messaging and visual identity across all platforms.
* Stay abreast of the latest design trends, technologies, and best practices in the industry.
* Manage multiple projects simultaneously, adhering to deadlines and budget constraints.
* Develop mood boards, storyboards, and style guides to effectively communicate creative vision.
About Kerala Electrical and Allied Engineering Company Ltd. (KEL)
The Kerala Electrical and Allied Engineering Company Ltd. (KEL) is a prominent public sector undertaking based in Kerala, India. Established in 1969, KEL has a rich history of contributing to the nation's infrastructure and industrial growth. The company specializes in the design, development, manufacturing, and supply of a wide range of electrical and electronic equipment. KEL is committed to indigenous development and has played a significant role in import substitution, particularly in areas like defense, railways, and power transmission. Their product portfolio includes switchgears, control panels, transformers, and specialized electronic systems, serving diverse sectors across India.
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