We are seeking an experienced and driven Lead Generation / Qualification professional to join our team in Delhi. The ideal candidate will have a strong understanding of the sports and leisure industry and possess a proven track record in identifying and qualifying high-potential leads. This role is crucial for expanding our market reach and driving business growth within the Indian sports sector.

Key Responsibilities:

• Develop and implement comprehensive lead generation strategies to identify potential clients and partners within the sports and leisure industry.
• Utilize various channels (digital marketing, industry events, networking, cold outreach) to generate a robust pipeline of qualified leads.
• Conduct thorough research and qualification of leads based on predefined criteria, ensuring alignment with business objectives.
• Collaborate closely with the sales and marketing teams to refine lead scoring models and ensure seamless handover of qualified leads.
• Analyze lead generation campaign performance and provide actionable insights for optimization.
• Maintain accurate and up-to-date records of all lead generation activities in the CRM system.
• Stay abreast of market trends, competitor activities, and emerging opportunities within the sports and leisure sector.