Market Research & Insights - Other - Accounting / Auditing (3-5 Yrs Exp)

Role Summary:
We are seeking a dynamic and analytical Market Research & Insights professional with 3-5 years of experience to join our team in Delhi. The ideal candidate will possess a B.Sc degree and a strong understanding of market trends, competitive landscapes, and consumer behavior within the accounting and auditing sector. This role will be instrumental in shaping strategic decisions by providing data-driven insights and recommendations.

Key Responsibilities:

- Conduct comprehensive market research to identify emerging trends, opportunities, and potential threats within the accounting and auditing industry in India.
- Analyze competitor activities, market share, and pricing strategies to inform business development and product positioning.
- Gather and interpret data from various sources, including internal databases, industry reports, surveys, and public information.
- Develop insightful reports and presentations to communicate findings and recommendations to senior management and cross-functional teams.
- Collaborate with business units to understand their research needs and deliver tailored insights.
- Design and execute market surveys and qualitative research studies.
- Monitor and report on key performance indicators (KPIs) related to market penetration and customer acquisition.
- Stay abreast of regulatory changes and their impact on the accounting and auditing landscape.