Marketing Manager role in BPO / Call Centre (1-3 Yrs)

Role Summary:
We are seeking a dynamic and results-oriented Marketing Manager with 1-3 years of experience to join our team in Thane. The ideal candidate will have a postgraduate degree and a passion for driving marketing initiatives within the BPO/Call Centre industry. This role will involve developing and executing marketing strategies to enhance brand visibility, generate leads, and support business growth.

Key Responsibilities:
- Develop and implement comprehensive marketing plans and campaigns aligned with business objectives.
- Conduct market research and competitor analysis to identify opportunities and trends.
- Manage digital marketing channels, including social media, email marketing, and SEO/SEM.
- Create compelling marketing collateral, presentations, and content for various platforms.
- Collaborate with sales and operations teams to ensure consistent brand messaging and support lead generation efforts.
- Track and analyze marketing campaign performance, providing regular reports on key metrics.
- Assist in organizing and executing marketing events and webinars.
- Stay updated with the latest marketing technologies and best practices in the BPO sector.