Product Marketing (M.Tech Required) - Ahmedabad

HDFC Bank
Applicants0
Postedabout 1 month ago

Job Highlights

Experience1 - 2 Yrs
Salary7-11 LPA
LocationAhmedabad
Work ModelHybrid
RoleProduct Marketing
Openings1
EmploymentPart-Time
EducationBCA

Required Skills

Market ResearchCompetitive AnalysisProduct PositioningMessaging DevelopmentGo-to-Market StrategyFinancial Services Industry KnowledgeAnalytical SkillsCommunication SkillsCollaborationProblem-SolvingData Analysis

Job Description

Role Summary:
We are seeking a motivated and analytical Product Marketing professional with an M.Tech degree to join our dynamic team in Ahmedabad. This role involves understanding market needs, developing product strategies, and driving the go-to-market for our financial products. You will work closely with product management, sales, and marketing teams to ensure successful product launches and sustained growth. This is an excellent opportunity for an early-career professional looking to make a significant impact in the financial services sector.

Key Responsibilities:

Conduct market research and competitive analysis to identify opportunities and threats for our financial products.

Develop and execute product marketing plans, including positioning, messaging, and collateral creation.

Collaborate with product development teams to define product roadmaps and features based on market insights.

Support sales teams with product knowledge, training, and marketing materials.

Analyze product performance and customer feedback to identify areas for improvement.

Assist in the development and execution of integrated marketing campaigns.

Stay updated with industry trends and regulatory changes in the financial services sector.

About HDFC Bank

HDFC Bank is one of India's leading banks, established in 1994. It was promoted by Housing Development Finance Corporation (HDFC) Limited, India's premier housing finance company. HDFC Bank is a universal bank, offering a wide range of banking products and services to retail, corporate, and institutional customers. The bank has a strong focus on technology and customer service, aiming to be the premier bank in the country. It has a vast network of branches and ATMs across India and a significant presence in digital banking.

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