Product Marketing Manager
Levi Strauss & Co.Job Highlights
Required Skills
Job Description
We are seeking a dynamic and experienced Product Marketing Manager to drive the go-to-market strategy and execution for our innovative product lines. You will be responsible for understanding market trends, defining product positioning, and developing compelling marketing campaigns to achieve business objectives.
Key Responsibilities:
- Develop and execute comprehensive product marketing plans, including positioning, messaging, and go-to-market strategies.
- Conduct market research and competitive analysis to identify opportunities and inform product strategy.
- Collaborate with product management, sales, and creative teams to ensure successful product launches.
- Create compelling marketing collateral, including presentations, datasheets, and website content.
- Measure and report on the effectiveness of marketing campaigns and product performance.
About Levi Strauss & Co.
Levi Strauss & Co. is one of the world's largest branded apparel companies and the global leader in jeanswear. The company designs, markets and sells jeans, casual wear and related accessories for men, women and children under brand names such as Levi's®, Dockers®, Denizen® and Signature by Levi Strauss & Co.™.
Founded in 1853, Levi Strauss & Co. has a rich history of innovation and a commitment to social responsibility. The company's iconic products have become symbols of American culture and have been worn by generations of people around the world.
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