Product Marketing role in Import & Export (2-4 Yrs)

Role Summary:
We are seeking a dynamic and results-oriented Product Marketing professional with 2-4 years of experience to join our growing team in Hyderabad. This role is crucial in driving the go-to-market strategy for our import and export product offerings. You will be responsible for understanding market needs, developing compelling product positioning, and executing marketing campaigns to achieve business objectives.

Key Responsibilities:
- Conduct market research and competitive analysis to identify opportunities and trends in the import and export sector.
- Develop and refine product positioning and messaging for target audiences.
- Create compelling marketing collateral, including presentations, datasheets, case studies, and website content.
- Plan and execute product launch strategies and campaigns.
- Collaborate with product management, sales, and engineering teams to ensure successful product adoption.
- Monitor and analyze marketing campaign performance, providing insights and recommendations for improvement.
- Support sales enablement efforts with relevant marketing materials and training.
- Stay abreast of industry developments and regulatory changes impacting import and export.