Recruiting for Marketing Manager - Beverage Team
United Spirits LimitedJob Highlights
Required Skills
Job Description
Role Summary:
We are seeking a dynamic and results-oriented Marketing Manager with 2-4 years of experience to join our growing team in Noida. The ideal candidate will have a strong understanding of the Indian beverage market and a B.Sc degree. You will be responsible for developing and executing marketing strategies to enhance brand awareness, drive sales, and expand market share for our diverse portfolio of alcoholic beverages.
Key Responsibilities:
- Develop and implement comprehensive marketing plans and campaigns for assigned brands, aligning with overall business objectives.
- Conduct market research and competitive analysis to identify consumer trends, market opportunities, and potential threats.
- Manage brand positioning, messaging, and go-to-market strategies.
- Oversee the creation of marketing collateral, advertising materials, and digital content across various platforms.
- Collaborate with sales teams to ensure effective execution of marketing initiatives and achieve sales targets.
- Monitor and analyze campaign performance, providing regular reports on KPIs and ROI.
- Manage marketing budgets effectively, ensuring optimal allocation of resources.
- Stay abreast of industry best practices, emerging trends, and new marketing technologies.
About United Spirits Limited
United Spirits Limited (USL) is India's largest spirits company and is a subsidiary of Diageo plc. With a rich heritage spanning over a century, USL has established itself as a leader in the Indian alcoholic beverage industry. The company boasts a diverse portfolio of popular brands across various spirits categories, including whisky, rum, vodka, brandy, and more. USL is committed to responsible drinking and sustainable business practices, aiming to create value for its stakeholders while contributing positively to society.
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