Recruiting for Social Media Consultant - Consumer, Retail & Hospitality Team

Role Summary:
We are seeking a creative and results-oriented Social Media Consultant with 3-5 years of experience to join our dynamic Consumer, Retail & Hospitality team. The ideal candidate will be responsible for developing and executing social media strategies that enhance brand visibility, drive engagement, and support business objectives for Reliance Retail's diverse portfolio of brands. This role does not require a formal graduation degree but values practical experience and a proven track record in social media marketing.

Key Responsibilities:
- Develop and implement comprehensive social media strategies across various platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, YouTube) aligned with brand goals and target audience.
- Create, curate, and manage engaging and high-quality content, including text, images, videos, and infographics, tailored for different social media channels.
- Monitor social media trends, competitor activities, and audience conversations to identify opportunities and inform strategy adjustments.
- Manage social media advertising campaigns, including budget allocation, targeting, ad creative development, and performance analysis.
- Engage with the online community, respond to comments and messages, and foster positive brand interactions.
- Analyze social media performance metrics, generate reports, and provide insights and recommendations for continuous improvement.
- Collaborate with marketing, creative, and other internal teams to ensure brand consistency and integrated campaign execution.
- Stay updated with the latest social media best practices, tools, and technologies.