Sales Head (B2C)
National Payments Corporation of India (NPCI)Job Highlights
Required Skills
Job Description
Role Summary:
We are seeking an experienced and dynamic Sales Head (B2C) to lead our consumer-facing sales initiatives within the government and public administration sector. The ideal candidate will be responsible for developing and executing strategies to drive adoption of our digital payment solutions among the general public and small businesses, contributing to financial inclusion and digital transformation in India.
Key Responsibilities:
- Develop and implement comprehensive B2C sales strategies aligned with NPCI's mission and objectives.
- Identify and explore new market opportunities for consumer-centric payment products and services.
- Build and manage strong relationships with key stakeholders, including financial institutions, government bodies, merchants, and consumer groups.
- Oversee the execution of sales campaigns and promotional activities to drive user acquisition and engagement.
- Analyze market trends, competitor activities, and customer feedback to refine sales approaches.
- Lead, mentor, and motivate a high-performing sales team.
- Set sales targets, monitor performance, and ensure achievement of revenue goals.
- Collaborate with marketing and product development teams to ensure product-market fit and effective communication.
- Ensure compliance with all regulatory guidelines and ethical sales practices.
About National Payments Corporation of India (NPCI)
The National Payments Corporation of India (NPCI) was incorporated in 2008 as an umbrella organization for operating retail payments and settlement systems in India. It is promoted by the Reserve Bank of India (RBI) and Indian Banks' Association (IBA) under the provisions of the Companies Act, 1956 (now Section 8 of the Companies Act, 2013). NPCI has been incorporated as a 'not-for-profit' company under Section 25 of the Companies Act, 1956 (now Section 8 of the Companies Act, 2013) with an objective to create a robust, secure, and interoperable payment ecosystem in India. NPCI is focused on bringing innovations and developing new payment products and services to cater to the evolving needs of the Indian economy. It has successfully launched and manages several flagship products like RuPay, UPI, IMPS, AEPS, and Bharat BillPay, which have revolutionized digital payments in India.
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