Seeking Email Marketing (2-4 Yrs) for a MNC

Role Summary:
We are looking for a talented and motivated Email Marketing Specialist with 2-4 years of experience to join our dynamic marketing team in Bangalore. The ideal candidate will have a B.Sc degree and a proven track record in developing, executing, and optimizing email marketing campaigns to drive engagement and lead generation within the clinical research sector.

Key Responsibilities:
- Develop and implement comprehensive email marketing strategies aligned with business objectives.
- Create compelling email content, including subject lines, body copy, and calls-to-action, tailored for a B.Sc educated audience in the life sciences.
- Segment email lists and personalize campaigns to maximize relevance and engagement.
- Manage email automation workflows and nurture leads through the marketing funnel.
- A/B test email elements (subject lines, content, send times) to continuously improve performance.
- Monitor, analyze, and report on key email marketing metrics (open rates, click-through rates, conversion rates, etc.).
- Ensure compliance with email marketing regulations and best practices.
- Collaborate with cross-functional teams (sales, R&D, product marketing) to ensure campaign alignment.
- Stay updated on the latest email marketing trends, tools, and technologies.