Seeking Market Research & Insights - Other (2-3 Yrs) for a Startup
ScriptoJob Highlights
Required Skills
Job Description
Role Summary:
We are looking for a motivated and analytical Market Research & Insights professional with 2-3 years of experience to join our dynamic team at Scripto, a fast-growing startup in the AI-powered content solutions space. This role is ideal for a B.Tech/B.E. graduate who is passionate about understanding market trends, customer behavior, and competitive landscapes to drive strategic decision-making.
Key Responsibilities:
- Conduct comprehensive market research to identify emerging trends, opportunities, and threats within the AI-powered content and language services industry.
- Analyze competitor strategies, product offerings, and market positioning.
- Gather and interpret customer feedback and usage data to identify areas for product improvement and feature development.
- Develop insights and recommendations based on data analysis to inform product strategy, marketing campaigns, and business development initiatives.
- Create detailed reports and presentations to communicate research findings and actionable insights to stakeholders.
- Collaborate with product, marketing, and engineering teams to translate insights into tangible business outcomes.
- Monitor industry publications, news, and social media for relevant market intelligence.
About Scripto
Scripto is a leading AI-powered content creation and management platform based in India. Founded with the vision to revolutionize how businesses create and manage content, Scripto leverages cutting-edge AI to deliver high-quality, engaging, and SEO-optimized content at scale. The company serves a diverse range of clients, from startups to large enterprises, across various industries, helping them streamline their content workflows and achieve their marketing objectives.
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