Urgent opening for User Researcher (3-5 Yrs)

We are seeking a motivated and analytical User Researcher with a Bachelor of Pharmacy (B.Pharma) degree and 3-5 years of experience to join our team in Jaipur. In this role, you will be instrumental in understanding audience behavior and preferences across our television and radio platforms. Your pharmaceutical background will bring a unique perspective to understanding user needs and translating them into actionable insights for content development and strategic decision-making within the media landscape. You will work closely with product, content, and marketing teams to ensure our offerings resonate deeply with our target demographics.

Key Responsibilities:

Conduct qualitative and quantitative user research to gather insights into audience engagement, viewing habits, and content consumption patterns.

Design and execute research studies, including surveys, interviews, focus groups, and usability testing.

Analyze research data to identify key trends, user needs, pain points, and opportunities for content innovation.

Translate complex research findings into clear, concise, and actionable recommendations for product development, content strategy, and marketing campaigns.

Collaborate with cross-functional teams (product managers, content creators, marketing specialists) to integrate user insights into the product lifecycle.

Leverage your B.Pharma background to understand user psychology, behavioral economics, and how these principles apply to media consumption.

Develop user personas and journey maps based on research findings.

Stay updated on the latest user research methodologies and industry trends in media and entertainment.