Events & Promotions Manager

Role Summary: We are seeking a dynamic and creative Events & Promotions Manager to lead the planning, execution, and management of all promotional events for Zee Entertainment Enterprises Ltd. in India. This role will be instrumental in enhancing brand visibility, driving audience engagement, and creating memorable experiences for our diverse stakeholders.

Key Responsibilities:

• Develop and implement comprehensive event strategies aligned with marketing objectives.
• Manage all aspects of event planning, including budgeting, vendor selection, logistics, and on-site execution.
• Create and oversee promotional campaigns to drive event attendance and engagement.
• Collaborate with internal teams (marketing, programming, sales) and external agencies to ensure seamless event delivery.
• Measure and report on the success of events and promotional activities, analyzing ROI and key performance indicators.
• Identify and cultivate relationships with sponsors, partners, and key influencers.
• Stay abreast of industry trends and best practices in event management and promotions.