Hiring for Social Media Marketing (3-5 Yrs) at Thiruvananthapuram

We are seeking a creative and data-driven Social Media Marketing professional with 3-5 years of experience and an LLM degree to join our team in Thiruvananthapuram. As a Social Media Marketing specialist, you will be instrumental in developing and executing innovative social media strategies to enhance our brand presence, engage our target audience, and drive customer acquisition within the urban transport sector. Your LLM background will provide a unique perspective on communication, persuasive content, and audience analysis.

Key Responsibilities:
- Develop and implement comprehensive social media marketing strategies aligned with business goals.
- Create compelling and engaging content (text, image, video) for various social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn).
- Manage social media accounts, including scheduling posts, monitoring engagement, and responding to comments and messages.
- Analyze social media metrics and campaign performance, providing insights and recommendations for optimization.
- Stay updated with the latest social media trends, tools, and best practices.
- Collaborate with marketing, sales, and product teams to ensure brand consistency and campaign effectiveness.
- Conduct audience research and sentiment analysis to inform content strategy.
- Manage paid social media advertising campaigns, including budget allocation, targeting, and performance tracking.
- Develop and execute influencer marketing campaigns.